Definition from Change Activation
“Strengths, weaknesses, opportunities and threats analysis is used to analyse what is not ideal about the current state, what about it should be capitalised upon or exploited and what risks or threats there are as a result of the current state which could be reduced. It is then repeated on the suggested future state both to analyse how well it has capitalised on the strengths, dealt with the weaknesses, exploited the opportunities and minimised the threats and what’s the strengths, weaknesses, opportunities and threats are of the new state.”
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