๐Ÿ“– Shadowing
Daniele Catalanotto avatar
Written by Daniele Catalanotto
Updated over a week ago

Definition from LiveWork

โ€œShadowing is a structured observation of a customer's experience of a service or product. Often by watching someone use something we learn things that they would never tell us and understand why people have problems with tasks. Shadowing can entail watching an individual over a course of time or many people doing something to find patternsโ€

Q&A about shadowing

I've answered common questions that people have about the shadowing research method.


Going further

I've curated 400+ definitions just like this one in a tiny dictionary. In this glossary you can easily access, search and understand 400+ terms that service designers and other innovators use.

Did this answer your question?